Betcris updates its appearance to reflect a changing market.

Leading online gaming platform Betcris has announced updates to its logo and other branding characteristics. The changes come as the company realizes changes to its platforms designed to reflect increased interest in its offerings and expanded services to its users, as well as its continuing innovation in the gaming space.

One of the most notable changes surrounds the color scheme, with Betcris choosing a sleeker look with softer tones. You’ll see the new look anywhere the company can be found, including on its website and social media pages. It is also being introduced to all of its platforms and Betcris believes the new look better matches what it has become since entering the market.

Change is unavoidable, and something to be grasped, yet that is not a sufficient motivation to change a logo. A valid justification to change a logo is that it’s not carrying out the responsibility you need it to do—and in light of the fact that a less complex, progressively unmistakable advancement of it could carry out that responsibility better. The new version utilizes a less complex shading palette and is progressively refined. However, at the same time, it contains the soul of the first. It’s a development, and one that can scale effectively, and work better, in a lot more places.

As the company’s customers and business evolve, Betcris has, as well. The TV Global Enterprises subsidiary reveals that its new brand is more than just a new look; it’s a chance to further everyone’s understanding of who Betcris is and where it is going. The new visual identity marks the beginning of the next chapter to distinguish the site in the minds of consumers and signals its revitalized purpose of delivering the promise of the digital world – simply, reliably and in a way that consumers want.

The new brand identity takes the best elements of Betcris’s heritage, represented by its colors and unique format, and transforms them for a new era. At its most basic level, the new logo is a visual statement that honors our history and reflects an identity that stands for simplicity, honesty and joy in a category rife with confusion, disclaimers and frustration. It’s a cleaner, more human design and uniquely expresses the reliability of Betcris.