Betcris, the main sports betting operator in Latin America turns 22 this March, maintaining a good growth rate, continuously advancing and achieving the objectives set year after year.
The Betcris brand is a pioneer in the online gaming industry, offering safe and legal sports betting on sporting events, horse racing and online casino games (where regulations allow) in 15 countries, on 3 continents. In addition, it has more than 100 agencies throughout Latin America, with plans to double its presence in the coming years.
Betcris is the favorite destination for betting on sports; Live betting, competitive prices, and fast and reliable payouts are among the advantages that make Betcris the best choice for customers who want to experience online sports betting and casino entertainment.
JD Duarte, CEO of Betcris explains that the success of the company is based on teamwork, always putting the customer as a priority and innovation. “Looking back, when we started with Betcris we innovated by deciding to open Latin markets, when no one in the industry was seeing the potential of Latin America. We made the bet and it worked, today Betcris is one of the most recognized brands in the sector,” said Duarte.
Over the years, innovation and the development of new business verticals became more important to keep the company relevant in the market. The sponsorship strategy has been decisive for the expansion and opening of new markets.
“At Betcris we want to have the best product and provide the best entertainment to sports and online gaming fans. One of the advantages that the sponsorship strategy gives us is that it brings us closer to our clients, we improve our product, we make it more attractive, safe and reliable. In addition, having alliances with prestigious leagues and clubs reiterates the fact that Betcris is one of the important players in the area,” concluded Duarte.
Betcris is an ally of the NFL and MLB for Latin America, official bookmaker of the Mexican National Soccer Team and the Ecuadorian National Soccer Team. Sponsor of La Liga Pro Betcris in Ecuador and Liga Betcris de Honduras, both the first soccer divisions in their countries. In addition, it sponsors well-known sports clubs and personalities.
Betcris also expanded its reach outside of Latin America. It entered Europe with the introduction of new offices in Poland. It entered Poland as the 18th operator to receive a license to operate in the country.
More development and innovation are on the horizon for Betcris. They are 22 years playing together and we will continue playing together for many more years.